26 August, 2014 - - News -

Summer weather and summer sun can mean a dramatic uptick in the number of visitors to your business, as students on summer break and evening shoppers drop by. This can create a need for more helpers on the sales floor, but hiring seasonal workers is challenging. This article focuses on some of the finer points, […]

26 August, 2014 - - News -

Is it too early to think about the Christmas season? Not if you are a retailer. In fact, now is the best time to begin preparing for your seasonal email sales campaigns, so you will be ready when December rolls around. This year you should pay special attention to targeting mobile users, as a recent […]

25 August, 2014 - - News -

In the digital age, accepting credit cards is a must for all businesses, large or small, but plastic poses special challenges to small businesses that may not have finance departments to handle the transactions. Questions about competitive pricing, fee models, contract terms, and more can leave your head spinning. Here are the simple solutions to […]

25 August, 2014 - - News -

The future of in-store retailing is here, and it is all about interactive media. It’s not enough for screens to display ads. Now, some tech companies are creating packages that can actually track moods, read body language, and understand the queries of customers. This points to less salespeople on the floor and displays that do […]

22 August, 2014 - - News -

E-commerce has grown exponentially in the past decade as a means of reaching an increasingly digital customer base. With that in mind, this article presents three alternatives to the traditional e-commerce model that may be just as effective. Learn more below! Read the full article here: 3 Alternative E-Commerce Models | Online Sales

22 August, 2014 - - News -

More and more tetailers are taking advantage of technology to impact their own customers. CVS Pharmacy uses it to help their customers refill drug prescriptions, for instance, while Oasis Clothing has installed in-store iPads to making ordering merchandise much easier. MLB has even tested a new app called Ballpark that offers discounts to ticket holders […]

21 August, 2014 - - News -

Store brands (aka private labels) are growing and consumers are more willing to purchase them than ever before. For instance, 98 percent of shoppers purchased private- label food items or cleaning products at least part of the time in 2013.  While on the rise, there is still a lot of opportunity for private label to […]

21 August, 2014 - - News -

The future of physical retail stores once seemed gloomy due to the increasing use of mobile devices, apps, and websites by consumers to make purchasing decisions. But new developments in mobile technology may actually help brick and mortar retailers, by eliminating checkout lines, allowing customers to pay for items themselves, and enabling the practice of […]

20 August, 2014 - - News -

A interesting way to approach sales is to think about your buyer’s thoughts as you make a sales pitch to them. Think about how they would react to the offer you are bringing them and if you are really offering something they value. Putting yourself in the buyer’s shoes may give you insight into how […]

20 August, 2014 - - News -

When selling becomes an urgent need in your business, the best thing to do is act with a sense of urgency. Do not spend time doing the things that should have been 18 months ago such as nurturing existing clients or building dream lists. It is time to pick up the phone, and start dialing […]

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