28 February, 2013 - - News -

According to businessinsider.com, JCPenney has been struggling since CEO Ron Johnson has taken the helm. The board of directors hired Johnson to make radical changes at the department store. He got rid of sales/coupons and promoted a new “shops” model. Yet JCP’s sales have been low after these changes. Now JCP board members are meeting […]

28 February, 2013 - - News -

This article documents the downturn and bankruptcy of British company HMV which sells music albums primarily. The retail chain has survived the transition from vinyl to tape to compact disc successfully but didn’t manage to switch over to digital downloads since they are a brick and mortar store. Stores like Amazon, streaming services like Pandora, […]

28 February, 2013 - - News -

Twitter?s global vice president for small business sales Richard Alfonsi has a simple message for mom and pop business owners ? keep tweeting. Speaking at the NRF convention on Tuesday, Alfonsi said business owners should find their voice, listen and make a tweet calendar for most effective use of their company page. Listening is important […]

27 February, 2013 - - News -

If you are looking for creative ways to make more money from your business then one of the best things you can do is purchase an up to date receipt printer. There are many things you can do with a receipt. You can use receipts to give coupons to your customers. You can also use […]

26 February, 2013 - - News -

Mobile bar codes are used as a new technique by businesses to increase consumer interaction with their products. The codes are also known as Quick-Response codes. The codes allow customers to use their cellphones to scan products and access a wide variety of product information. Customers will be able to compare prices between different stores […]

26 February, 2013 - - News -

Company executives at Kind Fruit Bars and Starbucks have recently announced a business partnership. CEO of Kind Fruit bars Daniel Lubetzky described the deal as a dream come true. His company specializes in selling organic fruit bars that are bound together by paste. The Kind Fruit bars will be sold at Starbucks for under $2 […]

26 February, 2013 - - News -

Your competition is doing something right or they wouldn’t be your competition, even though they may be lagging you now. Every businessman, large or small, owes it to himself to check the competition out carefully. Discovering what they’re doing right can help your own business do even better. It can also help you avoid the […]

25 February, 2013 - - News -

Discusses the pros and cons of the Internet’s social media affect on business and reputation. Breaks down a strategy for maintaining and promoting your business in a positive light using social media outlets, as well as how to deal with the negative reviews and impacts from those same media outlets. Read the full article here: […]

25 February, 2013 - - News -

One of the best ways many businesses our finding to increase sales is to bundle packages together. Product bundling is used in several markets and is proven to work. One of the most common types of product bundles is the fast food value meal. One reason the strategy works is because two items sold together […]

25 February, 2013 - - News -

Showrooming is a new method that allows consumers to access information about products before they make their purchase. Using the new system customers can use their smartphones to get a wide range of product information as well as pertinent coupon information. The system allows users to compare prices between different stores and to see how […]

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