28 September, 2012 - - Uncategorized -

While more than half of consumers said their holiday spending was effected by the economy in 2011, this year didn’t seem like it is going to be any better for retailers. However, studies show that the hobbling economy might not cut as deep as experts might have feared. To be ready to capitalize on the […]

28 September, 2012 - - News -

There is no need to wait for an annual update from Fast Company or the Wall Street Journal to find out if your company is on the list of “Best companies to work for,” nowadays. Current and former employees are taking the review process into their own hands and anonymously posting their opinions on job […]

28 September, 2012 - - News -

An article on Entrepreneur names six tips for retailers looking to increase holiday sales by introducing layaway programs. After creating a written document for potential customers containing all the relevant terms and conditions, the next task is to begin promoting the layaway program through conventional channels and word of mouth. Other considerations include making inventory […]

28 September, 2012 - - News -

It has recently come to light that saving money is the most important priority for those who join loyalty programs. The next biggest reason to sign up are the perks and offers received as result of joining such programs. Ultimately, companies that want to gain loyalty-program members should implement monetary savings and discounts. Read the […]

26 September, 2012 - - News -

Retail is changing, and thus, businesses must operate differently. Brand managers need to find and understand their target customers. Brand positioning is important, as is catering to the task of making brand values well defined. The brand experience needs to be “set”, which involves giving special attention to the product, its costs, and the means […]

26 September, 2012 - - News -

The UK is establishing a new act in which will allow younger teens to use debit cards. These new cards won’t allow younger children to overspend, but gives them the freedom the spend money just like adults. It also allows adults to give their young teens spending money without having to carry around cash, which […]

26 September, 2012 - - News -

The way retail works has changed a lot since the popularization of online commerce. Many customers are now interested in differentiating themselves through the purchase of customized goods, allowing many small producers to find a niche in the market. If you interested in learning more about the major styles of retail in today’s commercial world […]

25 September, 2012 - - News -

Notwithstanding the many recommendations put forth by most security professionals to protect against the actively exploited Java vulnerability, what is quite worrying is the fact that the majority of the proposals apply only to specific system configurations and environments. Since the new vulnerability is considered to be very critical, there is no doubt that it […]

25 September, 2012 - - News -

Implementing the most effective methods of reaching your consumer is everything. Continuous promotion of the brand, the image, and the products is important for  of better consumer loyalty and maintenance. Cut down on promotional expenses due to financial difficulties would be fatal to a business. Word-of-mouth, radio, and Yello Pages are three basic methods often […]

24 September, 2012 - - Uncategorized -

Consumer retail marketers have known for a long time that consumers in focus groups don’t always tell the truth about liking a product, or if they will actually buy it once it’s launched. Consumers tend to tell marketers what they want to hear and overestimate their own interest in a new product. To get accurate […]

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